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Driving Cross-Channel Retailing Success
October 27, 2009 | AMA Executive Conference Center |
San Francisco, CA
Cross-channel retailing, including e-commerce, contact centers and mobile commerce, is shaping up to be the most reliable growth area for 2009. The new customer demands transparency across channels and expects order-anywhere and fulfill-everywhere functionality throughout their shopping experience.
Developing an integrated cross-channel inventory strategy, for example, can also create cost reduction efficiencies throughout the supply chain and new save-the-sale opportunities by enabling endless-aisle capability. This program will focus on key findings from AMR studies and client engagements about how retailers can generate cross channel success in a down economy.
Understanding the time constraints retailers' face, this half-day program leverages AMR's industry leading research and RIS industry insight. Each focused agenda will include the following components:
- Best practices from successful retailers
- Operating models to formulate an action plan
- Peer networking Q&A
- Roadmap to build a business case
To view the Full Agenda, click here.
*Complimentary Registration is for Retail Executives Who Qualify
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Sponsors
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Directions
AMA Executive Conference Center
Located in the San Francisco Marriott Hotel
55 Fourth Street, 2nd Level
San Francisco, CA 94103
415-442-6770
Room: 201/202
For driving directions, click here.
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