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Finding Hidden Opportunities in a Multi-Dimensional View of the Customer 9/15/2010 2:00:00 PM
Moderator: >>Adam Blair, Executive Editor, RIS News Panelists: >>Bob Antall, Managing Partner, Consumer Centric Consulting (C3) >>Jim Webster, Director of IT, Comark, Inc. >>Jeremy Grunzweig, Vice President Operations, Store Systems Group, MICROS-Retail
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Differentiate Mobile Retail: The Six Pillars of Success
The fast-moving adoption of smartphones by shoppers means the time is ripe for retailers to deliver mobile commerce that overcomes the challenges of the form factor and capitalizes on the unique capabilities of the medium. Here are six key pillars that you need to deploy to get your mobile program moving in the right direction.
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