Paper Source Fuels Omnichannel Customer Strategy

The growing paperie and gift retailer seeks to modernize its digital commerce, in-store customer engagement, and back office operations to support singular commerce and seamless experiences. 

CVS Switches to Digital Receipts

5/26/2016 - Members of the drugstore's loyalty program will now be able to choose to receive their receipts via email, along with personalized savings offers.

Why Customer Lifetime Value Has Outlived its Value

5/26/2016 - Effective customer lifetime value (CLTV) models must rely on a holistic and accurate understanding of the customer lifecycle. Generating reliable inputs to feed these models has proven to be one of the biggest challenges for marketers, mainly because of the fragmented nature of the modern customer journey. 

Toys R Us Hires First Global Chief Technology Officer

5/25/2016 - Toys“R”Us, Inc.'s first Global Chief Technology Officer hails form American Eagle Outfitters and Macy's. The company is also seeking to fill the position of Omnichannel Performance Analytics Manager.

Asda's Revolutionary Service Cuts Fulfillment Times in Half

5/24/2016 - Asda, a member of the Walmart family of retailers, has drastically cut fulfillment times by bringing the entire process in house. Learn why the retailer did it and the impressive improvements to the user experience it produced.