Welcome, Guest |   Sign In   |   Register  
 
 
Print Email Page RSS Feeds

Posted Date: 10/7/2010

Sears' Cross-Channel Experience

By RIS News
Sears’ Craftsman Experience is a retail store with a dual identity. Built with both anSTF_1010b-(1).jpg in-person and an Internet audience in mind, the downtown Chicago venue offers hands-on project stations, live demos and clinics showcasing Craftsman tools. Online, the Craftsman Experience streams special events live via the Web and serves as the studio for an Internet-based radio station. Clinics and special programs will be distributed online via streaming video and sessions will be available on Facebook.com/Craftsman. Kris Malkoski, Craftsman vice president and general manager, is pictured at the Experience store.

Rate this Content (5 Being the Best)
12345
Current rating: 0 (0 ratings)
 
 
 

Realizing the Full Value of the Multichannel Shopper
6/19/2012 12:00:00 PM (EST)
Moderator:
>>Adam Blair, Executive Editor, RIS News

Panelist:
>>Robert Garf, Demandware
Register Now

Emerging Trends in eCommerce with Dillard's, Inc.
6/12/2012 12:00:00 PM (EST)
Moderator:
>>Joe Skorupa, Group Editor-in-Chief, RIS News

Panelists:
>>Kevin Moffitt, Director of eCommerce, Dillard's
>>Nikki Baird, Managing Partner, RSR Research
>>Jason Goldberg, Vice President, Strategy and Customer Experience, CrossView
Register Now
MORE WEB EVENTS...
Shifting to Omni-Channel Merchandising and Planning Shifting to Omni-Channel Merchandising and Planning
Merchandisers and planners must now take their jobs to new levels thanks to the addition of mobile and social selling. Download this special report, based on presentations by leading industry analysts at RIS News’ Omni-Channel Merchandising and Planning Symposium in April, to learn 20 tips for improving retail planning and forecasting.
Download Now
Mobile and Tablet Shopping Demystified: Adoption and the ROI Business Case Mobile and Tablet Shopping Demystified: Adoption and the ROI Business Case
With consumers forcing retailers to expand channel commerce and customer engagement in stores, mobile and tablet shopping is beginning to address a unique customer-centricity opportunity. To learn more, download this Aberdeen Group Analyst Insight report, which examines the role of mobile solutions and how they have changed the dynamics of retail transactions and customer expectations as well as creating important profit opportunities.
Download Now
MORE WHITE PAPERS...

MEDIA KIT | EDITORIAL BOARD | PRIVACY STATEMENT | TERMS & CONDITIONS | CONTACT US
All materials on this site Copyright 2012 Edgell Communications. All rights reserved.