Retailer Point of View: Five Steps to Effective Omnichannel Merchandise Management

Event Date: 10/10/2013 11:00:00 AM (EST)
Duration: 60 mins


We know that today’s customer has the desire to browse, buy and return any time, in any channel. This reality requires that retailers have a 360-degree view of the customer, products and inventory in one integrated platform. Segregating inventory and distribution operations by channel will no longer be efficient, nor will it provide the level of customer service demanded by the all-channel shopping experience. In this dynamic webinar, join Symphony EYC and recent Chico’s CIO, Gary King as they outline the importance of retailers to have real-time view of orders, inventory and expected deliveries from suppliers in order to maximize profitability in the era of omnichannel merchandising and operations as an enterprise or by channel.
In this session attendees will learn:

  • The role of customer and inventory data management in enabling true omnichannel order fulfillment
  • How to leverage best of breed merchandising processes to enable omnichannel customer experience
  • Steps to take to evolve supply chain operations from single channel transactions to omni channel order management
Dave Weinand, Publisher, RIS News

Gary King, Former CIO, Chico’s
Ellen Dixon, Global SVP of Marketing, Symphony EYC

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