Top 5 Ways to Predict Consumer Behavior

Event Date: 8/9/2016 2:00:00 PM (EST)
Duration: 45 mins

 

Like many retail organizations, your company has invested in data analytics solutions to gain valuable insights into business performance and consumer behavior. However, the data analyzed is usually based on past internal performance, almost entirely ignoring the impact of external factors (weather, income, consumer sentiment, employment, etc). Predictive analytics tools using cloud computing now have the power to incorporate millions of internal and external data points so that you can get a holistic view of what truly drives your customer’s behavior.

Join Prevedere and RIS in a live webinar that discusses the top 5 ways retailers can sharpen their forecasts and improve their outcomes by incorporating external data while leveraging their existing systems.

Moderator:
Joe Skorupa, Editorial Director, RIS News

Panelist:
Amit Philip, VP of Insights and Analytics, Hershey’s
Derek Smith,  VP of Services, Prevedere

Sponsored by:


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