Two-Pronged Approach to Tablet Strategy |
Event Date:
3/15/2012 12:00:00 PM (EST) |
Duration:
52 mins |
Description:
The boom in tablets is giving retailers the opportunity to raise their game and engage in retailing tactics that deliver a superior customer experience. In this lunch and learn Web session you will hear about a two-tiered approach to deploying tablets:
1. Line-busting and selling, where tablets are deployed on the sales floor to improve customer engagement through upselling and clientelling, and
2. Enterprise productivity, where retailers use mobile devices in store operations and sales-support roles.
Each of these tactics requires a separate set of goals, objectives and business plans. Join this session if you want to learn about best practices in deploying tablets and how cloud-based services and applications are the perfect fit for tablets and make it possible for retailers to enter a new realm of great retailing.
Sponsored by:
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